Thursday we shine the light on pet adoption!

For well over a year, we have blogged about pups in need. And from the emails we get, we hear we have had success in helping pups find their forever home, just like I did.

This Thursday is a special day - a day to shine the light on pet adoption and bring awareness of the benefits of pet adoption to a whole new level.

We will be participating in the First Annual Pet 'Net adoption event along with many other pet bloggers. Here are the details..and be sure and check back on Thursday when we will be sharing some special adoption stories.

First Annual Pet 'Net Adoption Event to be held on Thursday, October 16

Pet-Centric Bloggers & Site Editors To Raise Voices In Unison To Shine Spotlight on Animal Shelter Adoption

Organizer To Feature Event Hub At

Englewood Cliffs, NJ, (October 13, 2008) -- In an effort to heighten awareness about animal shelter adoption, (, the popular online destination for pet owners and pet enthusiasts from NBC Universal Digital Media, has organized a landmark consortium of some of the Web’s favorite pet-focused sites to launch the inaugural Pet ‘Net Adoption Event on Thursday, October 16.

Each participating site and Weblog will highlight content devoted to the topic of animal shelter adoption on this date, with hosting a comprehensive one-page hub (http:/// with links to all of the special coverage.

"Due to the current troubles in the economy, animal shelters are full to over-flowing and shelter adoption is mission critical for animal lovers across the country," said Kim Jack Riley, editor-in-chief of “Through the power of these diverse and robust voices being raised at once online, we hope this experiment -- The Pet ‘Net Adoption Event -- will help focus some much-needed attention on the cause.”

Sites slated to join in the event include:

About ( was created by NBC Universal, in partnership with Procter & Gamble Productions, Inc., as a comprehensive source of information and services that helps pets and their owners get the most out of life. Offering customized content and a highly personalized experience, is ranked among the top 10 pet Web sites and offers unique editorial features, expert Q&A's, tools and how-to videos.